Digital Marketing & Growth Strategist

Hello, it's me

Abdulsalam.

I help businesses improve visibility, customer acquisition, and digital experiences through SEO, digital strategy, analytics, e-commerce, and web execution.
My work sits between strategy and delivery, from identifying growth opportunities to building the systems, campaigns, websites, and customer journeys needed to act on them.

/// Services

Digital Strategy & Growth

Marketing strategy, customer acquisition planning, conversion improvement, digital audits, channel planning, and growth opportunities based on business goals and available data.

SEO & Search Visibility

Technical SEO, content strategy, keyword and opportunity research, search performance analysis, on-page optimization, and increasingly AI search visibility and Answer Engine Optimization.

E-commerce

E-commerce strategy, Shopify and WooCommerce, product discovery, customer journeys, conversion improvements, analytics, merchandising, and operational improvements.

Analytics & Performance

Google Analytics, Search Console, campaign reporting, dashboard development, attribution, performance reviews, and turning marketing data into practical recommendations.

Web Strategy & Design

Website strategy, information architecture, UX, responsive web design, landing pages, e-commerce experiences, and implementation using platforms including WordPress, Shopify, and modern web tools.

Brand & Creative

Brand identity, campaign creative, digital assets, marketing collateral, and visual systems that support the wider customer experience.

///Selected Works

Solarex™

Branding

Logos & Marks Vol. 1

Logo

Ara Oga - Shopify Store

Web Design

B2B E-commerce & Digital Growth

Marketing

That's not all I have

Find more in my Portfolio

/// How I Work

Strategy first. Execution close behind.

I normally start by understanding the business problem rather than jumping straight into a channel or design solution.

That may mean reviewing search data, customer behavior, competitors, website performance, existing marketing activity, operational constraints, or how customers currently move from discovery to purchase.

From there, I prioritize what is most likely to make a meaningful difference and build from there.

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Years of experience

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Projects done

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Expert certifications

/// Testimonial

Bukki Okiji

Founder, ABPMX

Thanks to Abdulsalam's exceptional work, ABPMX has soared. His creativity, professionalism, and careful attention to detail have transformed our brand. From logo design to website development, his talent and dedication have truly made a difference. We're incredibly grateful for his contributions.

Amanda Parker, CDP, CMS

Owner + Creative Director AP Creative

I hired Abdulsalam as a freelance designer and developer for my Branding and Design Studio, AP Creative. We’ve worked together for only a few months, but he has consistently demonstrated his responsiveness, excellent communication skills, and a collaborative approach to his work. He is able to accept feedback and follow design direction well. Abdulsalam is self-taught but has tremendous natural talent as a designer. He is also highly motivated, has a strong work ethic, and an easy-going attitude.

Gbemi O.

Director, Ara Oga

Abdulsalam is the creative genius behind most of Ara Oga's captivating designs and seamless online experience. His talent and dedication have elevated our brand to new heights. Highly recommended!

Taofeeqoh Oladipupo

CEO, Luxe Veils

Working with Abdulsalam has been an absolute pleasure for Luxe Veils. Not only did he deliver a logo that perfectly expresses the essence of Luxe Veils, but his professionalism and dedication throughout the process were truly commendable.